Our branding for Donohoe Custom Carpentry utilises the iconography of the traditional "slotted screw", familiar to all joiners / carpenters. The "screws" are angled at 45°, just as every good cabinet maker would leave them!
Donohoe Custom Carpentry market themselves at both the domestic consumer and the retail / shop fit-out sectors. The branding is designed to appeal to both. The logo is presented in different colours throughout collateral and stationery. this adds to the fresh appeal of the brand.